9 January

Happy New Year to all our readers

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The Spring term starts for many schools with the Entrance Examination – a crucial date when school marketeers get their first hard evidence of the number of potential candidates for next September. However, once children have sat the exam, have you thought about keeping that vital line of communication open for the next few months […]

20 December

Christmas Gets Social

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When household names such as Marks and Spencer start investing a large percentage of their ultra important Christmas advertising budget in social media, you know that social has finally come of age: https://www.theguardian.com/technology/2013/dec/11/a-social-media-christmas-for-marks-spencer. Meanwhile our brand-to-watch, John Lewis, created their own hashtag on Twitter for the launch of their Christmas advert Bear and the Hare. […]

11 December


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Today we are reflecting on the joint AMDIS/idpe/ISBA seminar which we were asked to speak at in London yesterday. It was great to see bursars, heads, development and marketing folk all together at one event, and makes perfect sense as for too long these areas have tended to work independently in schools. As an agency […]

10 December

Join us for our next Social Media Seminar March 3rd 2014

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Join us for a special seminar at Solihull School, Warwick Road, Solihull B91 3DJ, on March 3rd 2014 showing schools how social media can be incorporated into a marketing strategy. When Alexander Graham Bell invented the telephone they said it would never catch on! The same could be said for many people’s reaction to social […]

9 December

Channing School

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We are delighted to announce that we will be working with Channing School.